Case Studies
Take a look at how we help small businesses win. These case studies walk you through real challenges our clients faced, how we tackled them with smart, budget-friendly strategies, and the results we achieved together. No fluff—just honest work, flexible support, and big impact. If you’re wondering what Soma Marketing can do for your business, this is a great place to start.
Big Fish Aquariums
Industry: Pet & Aquarium Retail
Location: Chicago, IL
Client Since: July 2024
Website: www.bigfishaquariums.com
Services Delivered: Branding, Website Redesign, Rebrand Strategy, SEO + Local SEO, Google Ads, Google Business Profile Optimization
Case Study
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The Challenge
As a small, independently owned shop, Big Fish Aquarium was operating on a simple Google Sites template with no eCommerce functionality. Their online presence lacked the visibility, infrastructure, and scalability needed to support product sales or appear in search results. They needed a hands-on digital partner who understood the challenges of growing a small business in a niche market.
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Our Solution
Soma Marketing took Big Fish Aquarium through a full digital transformation:
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The Result
Big Fish Aquarium began as a passionate, community-driven local fish store in Chicago. With Soma Marketing’s support, they’ve grown into a multi-channel eCommerce brand reaching customers nationwide—while staying true to their small business roots. Today, they enjoy consistent weekly sales, greater visibility in search, and a steadily expanding base of loyal aquarium hobbyists.
Ready to Grow Like Big Fish?
Want to see how a custom strategy like this could work for your business?
Press Photography Network
Industry: Professional Photography Services
Location: Naperville, IL
Client Since: February 2025
Website: www.pressphotographynetwork.com
Services Delivered: Branding, Website Redesign, Rebrand Strategy, SEO + Local SEO, Google Ads, Google Business Profile Optimization
Case Study
1
The Challenge
Press Photography Network came to us with a mission: modernize their brand, improve visibility, and attract more of the right clients—without compromising their privacy or personal touch. Their website was outdated, their branding inconsistent, and their Google Business Profile (GBP) had major visibility issues due to location privacy concerns. They needed a full transformation—but they had a small business budget and limited time to get results.
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Our Solution
Soma Marketing took Press Photography Network through a rebrand and growth strategy designed to increase visibility, bookings, and brand clarity.
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The Result
In just a few months, Soma Marketing took Press Photography Network from page invisibility to real visibility—boosting their average search position from 90.2 to 45.4 and generating over 4,800 impressions and 53 qualified clicks. By prioritizing visibility around their most active services and running strategic local SEO and Google Ads, we helped drive stronger traffic and a clear rise in booking interest. We also resolved a Google Business Profile issue to ensure they showed up locally—without compromising privacy.
Ready to Grow Like Press Photography Network?
Want to see how a custom strategy like this could work for your business?