About Soma

Chicago-Based Digital Marketing for Small Businesses

The Soma Standard: Built on Lived Experience

Soma Marketing is a strategy-driven partner for small business owners. I didn’t start this in a boardroom; I built it from the lived experience of running a small business—not just advising them. After years in enterprise environments and building Einnim Creative Studio, I saw a recurring problem: small business owners need guidance, structure, and advocacy, not generic, high-cost agency retainers that don't respect their reality.

To be frank: I’ve been in the big tech world, and they don’t care about losing us small business owners. I’m here to share those "enterprise secrets" and pick us up.

Soma exists to support the businesses that are often overlooked—the owner-led, community-driven, creative, and independent. I understand the realities of cash flow, capacity, and wearing every hat, because I’ve been in those shoes myself.

A Marketing Partner Built for Your Reality

Instead of one-size-fits-all campaigns, I focus on a "Performance Experiential" approach. This means merging the data needed for ROI with a digital experience that actually feels human. We focus on:

Clarity in direction and decision-making.
Systems and structure that support real-world operations.
Purposeful growth at a sustainable pace.
Marketing that aligns with your capacity, values, and goals.

My work blends strategy, mentorship, and implementation guidance. I help you navigate the shift toward Generative Engine Optimization (GEO), ensuring your brand is found and recommended by the AI-driven search tools of tomorrow without losing its soul.

The Hard Truths: How I Actually Work

To be deeply honest about our services, you should know exactly what you’re getting into when we partner:

I am not a "Yes-Man." If I see a strategy that is a waste of your money or won't work for your niche, I will tell you. I value your ROI more than a signed contract.
No Growth Hacks. I don't do "hacks" or buy fake engagement. I build sustainable foundations. If you’re looking for a quick fix that disappears in three months, I’m probably not your person.
You get the Founder. When you work with Soma, you’re working with me. I don’t sell you a vision and then hand you off to a junior account manager. I bring in trusted specialists for technical precision, but I am the one steering your strategy.
Pricing that respects your P&L. I know what it’s like to balance a budget. I don’t hide my pricing or force you into massive retainers you don’t need. We build a scope that fits your current cash flow, with the flexibility to scale as you grow.

Who We Serve

We proudly support local service-based businesses, creative studios, independent makers, and mission-driven brands. Whether you’re a neighborhood staple here in Chicago or a rural maker growing your online presence, our approach remains the same: grounded, collaborative, and rooted in partnership.

Where We Work

While Soma was founded in Chicago, I support clients across the U.S.—including Illinois, Indiana, Wisconsin, Michigan, and New York. My emphasis is always on local visibility, search presence, and community connection, wherever “local” happens to be for you.

Our Services

Our Commitment

I built Soma to ensure small business owners never feel priced out of strategy, clarity, or support. I want to create marketing experiences that feel honest, human, and authentic to who you are. We show up as partners, not vendors, and I approach every project with intention, transparency, and respect for the realities of running a business. Because when small businesses thrive, communities do too.

Let’s Grow—On Purpose

If you’re looking for thoughtful, strategic marketing support, I’d love to connect. Let’s start a conversation about what sustainable growth looks like for your business.

Get Started